This Privacy Policy describes how 13th Floor LTD, operating as E-Drug ("we," "us," or "our"), collects, uses, and discloses your personal information when you visit or use our website, https://e-drug.co.uk (the "Site"), or interact with our services (collectively, the "Services"). We are committed to protecting your privacy and ensuring the security of your personal information. By using our Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy.
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. The updated Privacy Policy will be posted on the Site, and the "Last updated" date will be revised accordingly. We encourage you to review this Privacy Policy periodically to stay informed about how we collect, use, and protect your personal information.
- Information We Collect
To provide our Services, we collect and process personal information about you. The types of personal information we collect may include:
1.1 Information You Provide Directly We collect basic contact details (such as your name, address, phone number, and email), order information (including your name, billing address, shipping address, payment confirmation, email address, and phone number), account information (including your username, password, and security questions), shopping information (such as the items you view, add to your cart, or add to your wishlist), and customer support information (including the information you provide in communications with us).
1.2 Information Collected Automatically We automatically collect certain information about your interaction with the Services. This may include device information, browser information, information about your network connection, your IP address, and other details related to your interaction with the Site. We collect this information through the use of cookies, pixels, and similar technologies. For more information about the cookies we use, please refer to our Cookie Policy [include a link to the Cookie Policy].
1.3 Information Obtained from Third Parties We may obtain information about you from third parties, including vendors, service providers, and partners who collect information on our behalf. This may include information provided by companies that support our Site and Services, payment processors, and third parties involved in marketing and advertising.
- How We Use Your Personal Information
We use the personal information we collect for various purposes, including:
2.1 Providing and Improving the Services We use your personal information to provide you with the Services, process your payments, fulfill your orders, arrange for shipping, facilitate returns and exchanges, and enable you to post reviews. We may also use your information to improve our Services, enhance user experience, and optimize our Site.
2.2 Marketing and Advertising With your consent, we may use your personal information for marketing and promotional purposes. This includes sending marketing, advertising, and promotional communications by email, text message, or postal mail. We may also show you advertisements for products or services on our Site and other websites.
2.3 Security and Fraud Prevention We use your personal information to detect, investigate, and prevent fraudulent, illegal, or malicious activities. It is important to keep your account credentials safe and not share them with anyone else. If you believe your account has been compromised, please contact us immediately.
2.4 Communication and Customer Support We use your personal information to communicate with you, provide customer support, and improve our Services. This enables us to be responsive to your inquiries, provide effective services, and maintain a strong business relationship with you.
- Cookies
Like many websites, we use cookies to enhance your experience on our Site. Cookies are small text files stored on your device when you visit a website. They help us remember your preferences, analyze website usage, and provide personalized content. You can manage your cookie preferences through your browser settings, but please note that disabling cookies may impact certain features and functionality of the Services. For more information about our use of cookies, please refer to our Cookie Policy [include a link to the Cookie Policy].
- How We Disclose Your Personal Information
We may disclose your personal information to third parties in the following circumstances:
4.1 Service Providers and Partners We may share your personal information with vendors, service providers, and partners who perform services on our behalf. These may include IT management, payment processing, data analytics, customer support, and fulfillment partners. Our partners will process your information in accordance with their own privacy notices.
4.2 Business Transactions and Legal Compliance In connection with a business transaction, such as a merger or bankruptcy, we may disclose your personal information. We may also disclose your information to comply with legal obligations, respond to subpoenas, search warrants, or similar requests, enforce our terms of service, and protect the Services, our rights, and the rights of our users or others.
- Your Rights and Choices
Depending on your location, you may have certain rights regarding your personal information.
5.1 Access and Rectification You have the right to request access to the personal information we hold about you and request corrections if it is inaccurate or incomplete.
5.2 Deletion You have the right to request the deletion of your personal information, subject to certain exceptions.
5.3 Withdrawal of Consent If we rely on your consent to process your personal information, you have the right to withdraw your consent at any time.
5.4 Managing Communication Preferences You can opt out of receiving promotional emails by using the unsubscribe option provided in our emails. However, please note that we may still send you non-promotional emails related to your account or orders.
To exercise any of these rights or make inquiries about your personal information, please contact us using the contact details provided at the end of this Privacy Policy.
- Security and Retention of Your Information
We take reasonable measures to protect your personal information and maintain its security. However, no security measures are perfect or impenetrable, and we cannot guarantee absolute security. Please refrain from sending sensitive or confidential information through unsecured channels.
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
- Children's Data
Our Services are not intended for children, and we do not knowingly collect personal information from individuals under the age of 16. If you are a parent or guardian and believe your child has provided us with personal information, please contact us to request its deletion.
- International Transfers
We may transfer, store, and process your personal information outside the country you live in, including the United States. Your personal information may also be processed by staff and third-party service providers in these countries. When transferring personal information out of Europe, we rely on recognized transfer mechanisms such as the European Commission's Standard Contractual Clauses or equivalent contracts issued by the relevant competent authority.
- Contact Us
If you have any questions, concerns, or requests regarding our privacy practices or this Privacy Policy, please contact us at:
13th Floor LTD Registered as E-Drug [Address] [City] [Postal Code] United Kingdom
Email: office@e-drug.co.uk
We will respond to your inquiries and requests as soon as reasonably practicable.
